LEARN DIGITAL SKILLS|COURSES
SEE COURSES OUTLINE BELOW
Web Design Course Outline:
The trainee will be able to learn the following:
● How the internet works
● Introduction to CMS
● What is WordPress, understand the WordPress community,
● Web hosting/domains
● You will learn elements of Cpanel
● WordPress Installation remotely
● WordPress Installation localhost
● Install Xampp
● Understand WordPress dashboard
● WordPress pages
● Learn about WordPress blog
● WordPress installation
● Free and premium themes
● WordPress Widgets
● WordPress page builders
● Customizing WordPress theme
● Adding a logo to WordPress website
● Color and CSS customization
● Setting the Website landing page
● WordPress child theme
● What is a Search engine Optimization
● Optimizing WordPress websites on search engines such ag Google
● Working on SEO on individual pages
● Understand Meta Keywords
● Check SEO Performance of a page
● What is SSL certificates
● What are the reasons for using an SSL certificate?
● Work on a personal website using free WordPress theme
● Work on a personal website using Premium WordPress theme
● Optimize website pages using Yoast SEO free Plugin
Digital Marketing Course Outline:
- What is Digital Marketing?
Search Engine Optimization (SEO)
On-Page SEO
Off-page SEO
- Facebook ads
- Google Ads
- Keywords research
- Google search console
- Google Indexing
- Images Optimization
- Carousel Facebook Ads
- Display Google Ads
- Video Advertising
- Google Ads Keywords Research
eCommerce Web Design Course Outline:
The trainee will be able to learn the following:
● How the internet works
● Introduction to CMS
● What is WordPress, understand the WordPress community,
● Web hosting/domains
● You will learn elements of Cpanel
● WordPress Installation remotely
● WordPress Installation localhost
● Install Xampp
● Understand WordPress dashboard
● WordPress pages
● Learn about WordPress blog
● WordPress installation
● Free and premium themes
● WordPress Widgets
● WordPress page builders
● Customizing WordPress theme
● Adding a logo to WordPress website
● Color and CSS customization
● Setting the Website landing page
● WooCommerce and how to set currency.
- Payment Methods(Cash, PayPal, Bank)
● What is a Search engine Optimization
● Optimizing WordPress websites on search engines such ag Google
● Working on SEO on individual pages
● Understand Meta Keywords
● Check SEO Performance of a page
● What is SSL certificates
● What are the reasons for using an SSL certificate?
● Work on a personal website using free WordPress theme
● Work on a personal website using Premium WordPress theme
● Optimize website pages using Yoast SEO free Plugin
SEO Course Outline:
- Meta Title
- Meta Description Tag
- Meta Keywords tag
- Page Length
- Outbound Links
- Internal Links
- Canonical Tag
- Image Optimization
- Sitemap
- Content
- URL Optimization
- Mobile Friendliness
- Off-page SEO
- Influencer Outreach:
- Guest Posting
- Social Bookmark Submission
- Forum Submission
- Directory Submission
- Article Submission
- Video Submission
- Image Submission
- Infographics submission